Lately I’ve been working with a few businesses that are either just getting started or realizing their current brand and website aren’t doing them any favors.
What I keep seeing is this, it’s usually not a traffic problem.
It’s how everything is presented.
I see it all the time:
• Visitors land on the site and leave
• No clear message within the first few seconds
• Too many distractions, not enough direction
A website should do one thing well:
Turn visitors...