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Todd Dalton
Fractional Creative Director for AI-driven Brand Content
New to Contra
Todd is ready for their next project!
Venom Matcha: "Pick Your Poison" – 100% AI-Generated Commercial
Not your grandmother’s tea. For this concept spot, the goal was to completely subvert the traditional "calm and zen" marketing of matcha and replace it with adrenaline, texture, and edge. This 15-second spot is 100%...
AI Music ProductionAI Video ProductionElevenLabsKling AIMidjourneyAI ArtCreative DirectionVideo Editing
Golf Film — Vintage Luxury Brand Concept
This project is a short-form brand film exploring rule-breaking within a traditionally formal sport. The work balances restraint and irreverence, using classic golf iconography as a backdrop for subtle, confident disruption.
The visual...
Mother’s Organics — Texture Study
This set strips everything back.
Fabric catching light. Cream pulled thin. Botanicals suspended in oil and water. Nothing labeled. Nothing named.
I wanted these to feel tactile before they felt descriptive. Close enough to lose scale. Close enough...
Mother’s Organics — Product in Environment
This set brings the product into the space.
No hero pedestal. No artificial glow. Just objects where they would actually live. By the sink. Near the bath. In reach, not on display.
I treated these like observational stills. Letting the...
Leadership Framework — Brand Identity System
This project is a brand identity system built around balance, integration, and clarity in complexity. The work focused on creating a flexible visual language rather than a single campaign.
The system includes logo architecture,...
