Harrison Titus
Copywriter, Social Media Manager & Content Writer
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I am a result-driven copywriter. Having bagged 1,200+ sign ups for Blockfuse Labs in 2 years, I understand the business of drawing attention to products and businesses,
Let's chat!
The Big Idea behind the campaign
I wanted to show how copy can work across an entire customer lifecycle—using the right message, motivation, and call to action at different stages of the user's journey.
For Moneo, I built a lifecycle campaign around a simple question: “Where did...
This subject line got a 38.80% open rate. Here's the psychology behind it.
"Which One of These 5 Problems Do You Want to Get Rid Of?"
It never asked if you had a problem.
It assumed you did.
"Which one" skips consent and lands inside the reader's reality before they realise it....
