semaj Dews
Filmmaker, Creative Director and Editor.
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Everlast — Spec Ad (Concept Case Study)
This spec was built to demonstrate how I approach brand storytelling from concept to final cut.
Before i left the states i had the luxury of working with skyhausmedia as a Director of photography! This project challenged me due to the tight turn around time yet me and the team executed effortlessly and the client was happy. With a mix of AI footage provided by the editors...
aiPhotography Direction FilmmakingMilanotecinematographyDaVinci ResolveProductionCreative DirectionGoogle Calendar
I am currently working on projects that do with studying brands and deep dives on creative direction there always room to improve skills #creativedirectior
I began with tone. A clear moodboard defined the emotional direction before production, so every shot served a purpose.
Pacing was shaped by the music. The edit follows the track’s emotional arc while maintaining an editorial rhythm intentional pauses, longer holds, and...
Everlast — Spec Ad (Concept Case Study)
This spec was built to demonstrate how I approach brand storytelling from concept to final cut.
I Don’t Code Switch is a visual love letter for Juneteenth, a poetic editorial honoring Black legacy, identity, strength, and softness. At Cychedelic Picture House, I led creative direction, casting, filming, and post-production,...