Pulsing Cart Reminder 🛒
A small UX interaction that could help increase e-commerce conversions.
When a shopper adds a product to their cart and continues browsing, the cart icon subtly pulses for a few seconds.
The idea is simple: keep the cart visible and remind shoppers that...
🤔 Everyone is talking about how AI can build a website in minutes.
✓ Write the copy.
✓ Generate the design.
✓ Build the code.
✓ Launch it.
Sounds great
But there’s a question I think we’re skipping...
Is it actually ready to compete?
Because getting a website built is one...
🎬 Great video editing does more than make your content look polished.
It gives people a reason to stop scrolling and keep watching.
Transitions, captions, animations, and effects are valuable. However, they cannot guarantee engagement or retention on their own.
Strategic video...
videoeditingperformancecreativesocialmediacontentVideo EditingScriptwritingVideo Post-ProductionAdobe After EffectsAdobe Premiere ProElevenLabs
Raw Footage → High-Converting Video Ad: Here's My Process
One thing I’ve learned while editing short-form content is that good videos are rarely created from perfect footage. Most of the time, the difference happens during the editing process.
For this project, I started with...
What finally fixed our conversion rate
We stopped treating our store like a catalog.
And built a journey instead:
Step 1: Teach
Step 2: Compare
Step 3: Convert
Result?
Higher AOV, lower drop-off, better ad performance.
