Go-to-market strategy

Starting at

$

1,140

About this service

Summary

Looking to launch your brand/business for the first time into the market, relaunch it, reposition it, or talk to a new/broader audience?
Hi, I’m Ellie. I’ve worked in marketing for 12 years, both in-house and consulting high-growth start-ups, generating up to $12m/year in revenue.
In 2019, my ambition to work with more climate-friendly companies, making more positive impact, and living a more balanced life, led me to launch my own boutique agency, Aenae (now Matterra).
Based in London, I work remotely for most of our clients in the US, UK and Europe.
With these qualifications, you don’t need to worry about me knowing my stuff:
• Economics BA
• Marketing MA (University of Strathclyde)
• Certificate in Business Sustainability Management (University of Cambridge)

FAQs

  • Can you work alongside our internal team?

    Absolutely. We are used to collaborating with technical, creative, marketing, and leadership teams.

What's included

  • A strategy deck including all of the following

    A detailed competitor research and a map of your positioning in the market Distilled insights from competitor research and any first-party and market data into insights for your business strategy Creating your brand house and honing your key USP Persona creation and definition of your target audience Your content pillars to guide the creation of engaging content A 30-minute call to go through the deck and discuss the recommendations.


Duration

3 weeks

Skills and tools

Digital Marketer
Growth Marketer
Marketing Strategist
Google Analytics
Klaviyo
Miro
Shopify

Industries

CleanTech
Sustainability
E-Commerce

Work with me