Strategic Brand Identity
Starting at
$
1,800
About this service
Summary
FAQs
How long does the process take?
The full process takes around 4–5 weeks from our start date. This timeframe gives me space to do proper research, explore creative directions, and refine your brand with care – while keeping things efficient so you don’t lose momentum.
How many revisions do I get?
You’ll have 3 rounds of revisions included. This gives us enough flexibility to fine-tune and perfect your brand without dragging the project out unnecessarily. If you’d like additional revisions beyond that, we can absolutely arrange them at reasonable extra cost.
Why do you only present one concept?
Instead of overwhelming you with multiple watered-down options, I invest deeply into creating one strong, strategic concept that’s refined and backed by research. From there, we polish and adjust it together through revisions, ensuring the final outcome is exactly right for your brand.
What if I need extra brand materials?
This package focuses on creating your full identity system. If you need additional collateral (like packaging, social templates, print collateral, etc.), just let me know and I will offer these as add-on services tailored to your needs. That way, you can expand your brand consistently without starting from scratch.
What files will I receive?
You’ll get both vector files (EPS, AI, or SVG) – infinitely scalable and perfect for print – and pixel-based files (PNG, JPEG) – ready for web, social media, and everyday use. This way, you’ll always have the right format, no matter where your brand needs to show up.
What's included
One-on-one Strategy Call
A focused 60–90 minute session where we map out your business goals, current challenges, and vision. By the end, we’ll know exactly what direction we’re taking and why – no guesswork.
Brand Strategy & Creative Direction
A clear plan that defines what your brand stands for, who it’s for, and how it should look and sound. This includes your brand foundations (purpose, mission, vision), target audience insights, competitor analysis, and personality & voice. The result: you know exactly how to position your brand and I know exactly how to design it.
Logo Suite
Primary logo, secondary logo, and submark for flexibility across all platforms & touchpoints.
Colour Palette & Typography Pairing
Strategically chosen colours and fonts that work together to express your personality, resonate with your audience, and make your brand instantly recognisable.
Custom Brand Illustrations & Pattern
Unique visuals that set you apart from cookie-cutter brands – giving you versatile, recognisable elements to use across packaging, social, and beyond.
Brand Guidelines (Full + One-page)
A handbook (plus one-page quick guide) with rules on how to use your branding to ensure your brand stays consistent everywhere.
Example projects
Recommendations
(5.0)
Client • Sep 22, 2025
Recommended
Working with Sasha was fantastic! Her structured and independent approach allowed me to trust the process completely. My expectations were exceeded – I received not just one, but three logos, each perfectly reflecting my brand. The branding feels professional and elegant, enhancing the value of my unique products. I feel deeply connected to my new brand – it truly feels like a part of me. Her ability to understand my vision and deliver results quickly is invaluable. I highly recommend her servi
Duration
5 weeks
Skills and tools
Industries