E-commerce DTC Launch Kit: Packaging + Branding + Visuals Pack

Pro

Maria Nowicka

Starting at

5,200

About this service

Summary

The fastest way to launch a premium-looking product without hiring a full agency.

You’ve got a great product - but now you need to make it real. That means packaging that sells, a visual identity that looks polished, and marketing assets that make people stop scrolling. And preferably, you want to get there without an agency charging you for the next six months.

This kit is built to help DTC founders launch with clarity, speed, and confidence. Whether you’re preparing for a crowdfunding launch, investor pitch, or e-commerce release - I’ll guide you through it all and deliver everything you need to start selling fast.

I guide the creative direction so your product+packaging feels intentional, emotional, and made to sell, not just “pretty.” And with technical precision (I’m a former P&G packaging engineer), you avoid costly print delays, file issues, or unnecessary expenses.

Let’s bring your vision to life - and get your product launch-ready.

Process

Week 1: Strategy + Brand Direction → 1:1 founder workshop or questionnaire → 2 moodboard directions with visual tone, color, font, and packaging cues

Week 2–3: Packaging + Brand Build → Logo design + brand basics (color, type, icons) → Packaging design (1–3 SKUs) with clear hierarchy and structure → Iterations based on your feedback

Week 4: Visuals + Final Files → Static 3D product mockups + marketing banners → Print-ready packaging files → Optional pitch deck slides or launch visuals

FAQs

What if I don’t have a product name yet?
No worries — I can support naming or positioning as an add-on or guide you through naming logic that aligns with your vision.
Can I launch with just one SKU for now?
Yes! This kit works just as well for a single product as it does for a small collection. If you’re scaling later, the brand system will be built to grow with you.
What if I need influencer mailers or unboxing content?
I can help create packaging inserts, box experiences, and social assets for influencer gifting. Just let me know in the project brief.
Do I need a printer or manufacturer yet?
Not yet. I’ll design based on standard dielines or work with your future vendor once chosen. I can also recommend vendors if needed.
How is this different from hiring an agency?
You’re working directly with one expert across all touchpoints - no fluff, no layers, and a faster, more focused result. Oh, and it's cheaper :-)

What's included

Logo Suite
- Primary logo - Secondary logo (stacked, badge, or compact version) - Clearspace + sizing guidelines - Exported in AI, SVG, PNG, PDF — ready for web, print, packaging, or embossing 💡 Why it matters: Your logo is your first handshake with customers. A weak logo makes your brand feel cheap. A strong one? It builds immediate trust, helps you command premium pricing, and works across all platforms without losing impact. 📈 What you can do with it: Use on packaging, your website, social media, Amazon listings, decks, or even merchandising (tote bags, PR boxes, etc.)
Color Palette + Typography System
- 3–5 primary colors, with hex + print codes - Typography hierarchy: hero font, body font, micro details - Brand vibe tags + how to use it in real life (e.g. 'use warm peach for CTA banners') - Mobile and accessibility-safe guidance 💡 Why it matters: Color and type = how your brand feels. When done well, it instantly sets the mood and makes your product visually memorable. When done poorly, it confuses or turns people off. 📈 What you can do with it: Use the system across your website, ads, pitch decks, packaging, and social graphics, ensuring everything feels cohesive and high-end.
No-Fluff Brand Guide
- Logo, color, font, imagery mood on one visual sheet - Short brand tone guidance - Ideal for sharing with collaborators, printers, and web developers 💡 Why it matters: It gives you creative clarity and consistency. No more guessing or re-explaining your brand vision to each freelancer. 📈 What you can do with it: Use it to brief photographers, copywriters, printers, UGC creators - or drop it into pitch decks to show you're brand-ready.
Packaging Design (1–3 SKUs)
- Front + back layout for up to 3 products (label, pouch, box, jar, etc.) - Ingredient or info hierarchy + claims layout - Barcodes, legal symbols, volume fields, QR if needed - Design for retail + DTC, print-friendly and conversion-smart - File prep to manufacturer dielines or standard dielines if printer unknown 💡 Why it matters: This is the face of your product. If it doesn’t grab attention, clearly communicate, and feel high-end, people won’t buy - no matter how great your formula or story is. 📈 What you can do with it: Launch with confidence across Amazon, Shopify, retail boutiques, or social ads. Send it straight to your printer or production partner with no stress.
Print-Ready Artwork Files
- Industry-standard formats (PDF/X, AI) with bleed, trim, dielines, spot colors if needed - Printer-ready, no extra “file setup” costs - Clean folder organization with color codes, layers, and guides - Production 1-pager with material suggestion, technical information, things to keep in mind 💡 Why it matters: Sloppy files lead to delays, misprints, or extra fees. Professional prepress work saves you money, time, and stress. 📈 What you can do with it: Upload directly to your supplier or print house. Use it for samples, production, or even packaging-based PR campaigns.
. 3D Product Mockups (Static)
- Realistic rendered visuals of your packaging on a clean background - 2–3 hero angles per SKU - Ready-to-use in JPG, PNG, and layered PSD 💡 Why it matters: Before you print anything, you need visuals to market your product - on social, on your site, and for investors. This makes your brand look real before it even hits production. No costly photoshoots needed. 📈 What you can do with it: Launch pre-orders, pitch to retailers, use in paid ads, build landing pages, share with creators, or wow investors.
Launch-Ready Visual Assets (Choose 2)
What you can choose from: - 1 hero banner (for site or press kit) - 1 product intro graphic (great for storytelling on IG or crowdfunding) - 1 deck slide (for investor pitch or wholesale line sheet) - 1 UGC-friendly visual layout for social/influencer kits 💡 Why it matters: You can’t launch without visuals. These help you look professional and tell your story across all key touchpoints — not just the product page. 📈 What you can do with it: Use in launch posts, email campaigns, affiliate kits, or social ads.