Brand Audit
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About this service
Summary
Process
FAQs
What is a Brand Audit, and why do I need one?
A Brand Audit is a comprehensive evaluation of your brand’s current performance. It helps identify strengths, weaknesses, and growth opportunities to ensure your brand aligns with your goals and resonates with your audience. If you feel your brand needs clarity, consistency, or better market positioning, a Brand Audit can provide actionable insights to achieve these.
How long does the Brand Audit process take?
The process typically takes 10-14 days, depending on the scope of the audit and how quickly we receive the required assets from you.
What do I need to provide for the Brand Audit?
We’ll need your brand assets, including your logo, color palette, typography, style guides (if available), website links, social media profiles, and any other marketing materials. You’ll also complete a pre-audit questionnaire to give us deeper insight into your goals and challenges.
Can I request additional deliverables during the audit?
Yes, but additional deliverables will incur extra charges. We’ll adjust the scope and timeline as needed to accommodate your requests.
What happens after the audit is complete?
Once the audit is complete, you’ll receive a comprehensive report detailing our findings and actionable recommendations. We’ll also have a 1-hour consultation to review the report and discuss next steps. You’ll have 7 days of email support afterward to address any additional questions.
Do you make changes to my brand during the audit?
No, the audit focuses on analysis and recommendations. It does not include design or implementation. However, we can assist with branding updates as a separate project if needed.
How many revisions are included for the report?
The audit report is finalized based on our thorough internal review. If you find any inaccuracies or have specific questions, we’ll address them during the 7-day support period.
Can I combine the audit with other branding services?
Absolutely! A Brand Audit can serve as the foundation for additional services, like a rebranding project or brand strategy development. Let us know your goals, and we can discuss the best way to proceed.
Is this suitable for new businesses or startups?
A Brand Audit is best suited for businesses with existing branding or marketing materials. If you’re starting from scratch, our foundational packages may be more suitable.
What if I don’t agree with some recommendations?
The recommendations are tailored to your goals and industry insights. However, it’s your brand, and you’re free to implement the suggestions that resonate with you most. We’ll clarify any points during the consultation.
What industries do you specialize in for brand audits?
We work with a wide range of industries, focusing on brands looking to refine their strategy and align with their audience.
How do I get started with a Brand Audit?
Simply reach out to us through our contact form or email. We’ll guide you through the booking process, schedule a kickoff call, and begin the audit!
What's included
Brand Asset Review:
Assessment of current logo, color palette, typography, and visual consistency.
Positioning Analysis:
Review of your brand’s unique value proposition and market differentiation.
Audience Alignment:
Evaluation of messaging tone, voice, and target audience relevance.
Competitive Analysis:
Insights into how your brand compares with industry competitors.
Audit Report:
A detailed PDF report summarizing findings, observations, and recommendations.
Consultation:
A 1-hour video call to discuss the report, address questions, and outline actionable steps.
Skills and tools
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