For my Envato, Human by Design challenge submission, I created a commercial for Dulce, a fictional soda brand. I started by defining the story I wanted to tell. Every scene was planned on paper first, from the product reveal to the way each fruit would enter the frame.
Custom logotype and mark for La Solina, a ski lodge in Sedrun, a town historically tied to the sun. Designed around a strong communal spirit: a place to eat, relax, and celebrate life at altitude. Next: menus, signage, merch, and social.