Rafeh Naveed

If I opened most Amazon seller accounts today, I’d probably fix the same things first. 👇

Not because sellers aren’t working hard. But because small issues across the account slowly hold back growth without being obvious.

Here’s what I’d fix first in most Amazon accounts:

1️⃣ PPC...

The hidden cost of poor PPC optimization isn’t just wasted ad spend. It affects the entire Amazon business. 📉

Most sellers notice the obvious problem first: Higher ACOS. Rising CPC. Lower ROAS.

But what often gets missed is everything happening underneath.

Poor PPC optimization...