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Patrycja Biała
Strategic Copywriter & Brand Voice Specialist
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Warsaw, Poland
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Warsaw, Poland
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Patrycja Biała
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May 26
FOREVER CHARAKTER — Spec Case Study 2026
A self-initiated portfolio project: full creative direction for a fictional fine jewellery brand. Strategy, naming, brand voice, campaign concept, copy, AI-directed film, and website design & development.
The website was built specifically...
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Copywriting
Creative Direction
CSS3
HTML5
JavaScript
Brand Strategy
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