Bold & Bare – A Beauty Campaign

This series highlights the duality of the beauty universe: a balance between radiant natural looks and bold, expressive color. The art direction contrasts pure, minimalist white backdrops with the strong visual impact of cosmetic textures applied directly to the skin.

Each visual spotlights a product — sometimes in a soft, luminous approach, sometimes with striking tones like electric blue or vibrant fuchsia. Close-up framing emphasizes material, shine, and detail, transforming each makeup gesture into an editorial moment.

Conceived as a contemporary beauty campaign, this series celebrates both refined simplicity and bold expression, offering products a sophisticated and impactful stage.