Built with Lummi
Kaia Brand Identity Design
Clemara Studio
Kaia is a fictive brand concept imagined during a creative brief.
The goal was to design a minimal and timeless identity inspired by nature, balance and simplicity.
The visual direction combines neutral tones, organic shapes and refined typography to create a calm and modern atmosphere.
Applications such as packaging, stationery and editorial layouts highlight the brand’s ability to adapt across different mediums while keeping a consistent and elegant presence.
All visuals were generated and carefully retouched by me, ensuring a coherent and refined result that supports the brand’s aesthetic.
This project explores how graphic design can translate values of serenity and authenticity into a strong, memorable identity.
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Posted Sep 26, 2025
Designed a minimal, timeless brand identity for Kaia, a swimwear brand
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Kaia
