205 Sales in 30 Days w Google Shopping & Search Combo

John Martin

Search Engine Marketing
Google Ads

Google Shopping & Search for MNML Phone Cases 205 Sales in 30 Days

MNML is a 100% e-commerce company offering minimalist design, razor thin protective phone cases for all premium brands. They operate in the USA, Canada, Europe, Australia and New Zealand.
This client had reasonable success on Facebook before we started working with them and wanted to supplement this activity with additional revenue from Google Shopping & Google Ads.
The campaigns have outperformed their long-standing Facebook counterparts and generated 205 sales in the first 30 days since launch.

🔧 How we did it:

Brand New Search & Shopping Campaign Builds
Effective Budget Allocation
Utilised RLSA on Search to Complement Shopping
Implemented Effective Ad Scheduling

🎯 The results:

205 Sales in First 30 Days
-28% Lower CPA than Social Campaigns
+$5,125 in Sales Revenue Month 1
Initial activity on this campaign has been very positive, we're looking forward to scaling these campaigns significantly and driving further revenue in the coming months as part of our ongoing management and optimisation strategy.
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