User-Centric UI Redesign

Roshni

Roshni Kochhar

The ever evolving landscape of a direct-to-consumer brand required data informed rapid design sprints. We iterated on the design, information heirarchy and navigation
We developed two websites on Shopify and Squarespace, and iteratively made changes using existing data from analytics.
Like this project

Posted Apr 25, 2025

We reimagined the user interface for an existing ecommerce focused website, enhancing user experience through intuitive design and seamless navigation.