LifeSummary.ai is a growing startup preparing for its initial funding round and private beta launch. The team needed a new site built in Figma and published via Figma Sites, requiring visuals that were both engaging and technically workable on the platform, while clearly communicating the product's core values: trust, security, and clarity.

The existing logo also needed work, it wasn't holding up in digital contexts, not legible at small sizes or effectively communicating the brands positioning.

A natural evolution of existing branding. Rebuilt the logo for better legibility in digital contexts as a natural evolution of the existing brand mark, a conceptual icon of layered documents forming a shield, clearly communicating protection and security.

Extended the concept into custom 3D elements. Built custom 3D visual assets that extended the shield concept, incorporating subtle human reflections to reinforce the groups it aims to protect.

Designed for an initial fast publish, with foundations to scale. Built a responsive five-page microsite with mobile-first layouts and a lightweight design system, including reusable components, text styles, and colour tokens, so the site could be published quickly in Figma Sites and easily extended later following clear guidelines.

Within a two week timeframe, a complete brand refresh and investor-ready five-page microsite were designed and delivered, including a redesigned logo, colour palette, typography, custom 3D assets, and a lightweight reusable design system.

Published through Figma Sites, the site met the deadline for promotional coverage and directly supported the company's fundraising outreach and private beta launch.