Un Bocao

Clarence Aigbuza

Brand Designer
Adobe After Effects
Adobe Illustrator
Adobe Photoshop

📓 The Story

“Un Bocao is a family ran business that is comprised of my mother and my aunt whom take care of the catering aspect of the business, whereas I deal with the event coordination. I came up with the name “Un Bocao” because it captures the essence of our style of cuisine, most of our delicacies can be eaten and savored in one bite! Furthermore, it only takes one bite for you to fall in love with our food as well. We pride ourselves on delivering quality meals that are jam packed with rich flavors and influence from our Dominican culture. Un Bocao also includes event planning and decorative services. I have a natural knack for styling and detail which has been a vital part of my ability to bring people’s visions to life.”

💡 The Idea

We wanted to do something where we take the focus from the logo to the entire experience of the brand across its style of cuisine, event planning and decorative services. We also cashed in on the fact that the client has a knack for styling and details, so we went all out in creating this experience.
We wanted a situation where, when people experience Un Bocao, they have to ask question, and as we all know, questions are the pillar of a great conversation.

🦾 Challenges

🔸 I'm always going for an unconventional mark and in this case, I wanted something that could work across multiple touch points, getting that was complicated and getting the client to accept the logo was also a tricky assignment.

🧑‍🎨 The Logo

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2020

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