Overview Basilic Fly Studio brings creative visions to life through CGI, animation, compositing, and VFX for films and media. The project focused on revamping its investor page into a more engaging and structured digital experience that could effectively communicate the company's capabilities, story, and business proposition.

Objective The existing investor experience had an opportunity to communicate Basilic Fly Studio's story and capabilities more effectively. The goal was to create a page that felt more polished and engaging while making important business information easier for potential investors to discover and understand.

The redesign needed to balance business-focused information with the visual nature of Basilic's work, creating an experience that felt credible for investors while still reflecting the studio's creative expertise.

Approach The project started by looking at how the information could be structured into a clearer narrative. Rather than presenting company information as disconnected sections, the page was organized to create a natural flow through Basilic's story, capabilities, achievements, and business proposition.

The design approach focused on:

Establishing a stronger information hierarchy

Structuring content around the investor's journey

Creating clearer relationships between different sections

Using visual storytelling to complement business information

Creating a more refined and contemporary visual language

Making key information easier to scan and understand

Solution The investor page was redesigned around a more structured storytelling approach. Key information was given clearer hierarchy, while visual elements were used to break up dense content and create a stronger sense of progression throughout the page.

The interface combines structured business information with Basilic Fly Studio's visual identity, allowing the page to communicate both its commercial potential and creative capabilities.

The redesigned experience includes clearer sections for the company's story, capabilities, achievements, and other investor-focused information, creating a more cohesive journey from introduction to deeper exploration.

Outcome The redesigned investor page provides Basilic Fly Studio with a more polished and engaging platform for communicating its business to potential investors.

The improved structure makes important information easier to discover, while the visual direction creates a stronger connection between the company's creative expertise and its business story.

The result is an investor experience that feels clearer, more credible, and more aligned with the quality of Basilic Fly Studio's work.

UX & Information Architecture

Responsive Web Design (Web & Mobile)

Design System & UI Components

Investor Page Strategy

UI Design

Content & Visual Hierarchy

Interactive Prototype