
Overview
Concept project. Designed a 5-email flow for Bevel: a Welcome Series and an Abandoned Cart sequence.
Bevel, the Procter & Gamble-owned men's grooming brand known for its shave system built specifically for coarse and curly hair, needed an email flow that matched the precision of the product itself.
Approach
Built as a production-ready system, not just visual comps — designed in Figma around reusable components (header, product block, CTA, footer), then exported through Email Love into email-safe, code-ready HTML built to hold up across client rendering differences rather than break on send.




Deliverables
Welcome Series email flow
Abandoned Cart email sequence
Componentized email design system
Code-ready handoff guidance
This is a concept/spec project.
1 like · 12 views · Aug 7, 2026
Concept email design system with a Welcome Series and Abandoned Cart flow for Bevel.