E-commerce Website UI/UX Design for Fashion Brand
Sagar Donda
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Posted Jan 29, 2026
Designed an e-commerce website UI/UX for a fashion brand, improving user experience.
E-commerce Website UI/UX Design for Fashion Brand
Project Overview
Purpose:
Design a modern e-commerce website for a fashion brand to improve product discovery, shopping experience, and order management.
Goals:
Create a clean and premium fashion UI
Improve homepage product visibility
Design a clear product detail experience
Simplify order tracking and management
Enhance overall user experience
My Role:
UI/UX Design, Visual Design, Layout System (Figma)
Homepage
Focus:
Create an engaging fashion homepage that highlights products and collections.
Main Content:
Hero banner with fashion visuals and CTA
Shop by categories section
New arrivals product grid
Trending products section
Promotional banners
Blog and brand highlights
Footer with links and newsletter
Outcome:
A visually appealing homepage that encourages users to explore products and collections.
Product Detail Page
Focus:
Design a clear and informative product page to help users make purchase decisions.
Main Content:
Product images gallery
Product title, price, and ratings
Color and size selection
Product description and key features
Delivery and return information
Add to cart and buy now actions
Similar products section
Outcome:
A structured product page that improves clarity and conversion.
Order Details Page
Focus:
Design an easy-to-understand order management interface.
Main Content:
Order status (Processing, Shipping, Cancelled)
Product summary with price and size
Track order button
Buy again option
Order ID and delivery dates
Filter and order management options
Outcome:
A user-friendly order details page that helps users track and manage their purchases easily.