Marketing Strategy for Non-Profit Lead Generation
Cian Condon
Marketing Strategist
Performance Marketing Specialist
Digital Marketing Specialist
As Marketing Manager at DonorSee, I successfully drove customer acquisition and helped the company generate over $4.5 million in donations through the implementation of a comprehensive marketing strategy. This included:
Creating and running performance marketing campaigns that helped to deliver over 4,000 new donors at a positive ROI.
Implementing a email marketing strategy that increase customer retention by 11%.
Overseeing a content marketing strategy that had a combined organic reach of over 10 million and grew our social following by 22,000.
Playing a key role in product development, including a website redesign, continuous A/B testing, and feature releases that enhanced the user experience.
