As a data analyst at Pens and Printers, I have been tasked with analyzing sales strategy methods of a campaign, following the launch of a new stationary line. I'm required to cover the following touch points:
● Data validation:
● Exploratory Analysis to answer the customer questions
● Definition of a metric for the business to monitor
● Final summary including recommendations that the business should undertake
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Posted Jan 23, 2024
This is a piece of strategic analysis centered around campaign data from the launch of a new product in the stationery market.