🍋 Social Media Spec Ads | air up
Buse Umur ✨
Case Study 🍋
Challenges 👀
I fell in love with this company’s voice, passion, and values and imagined myself working there as a copywriter.
Then, I thought… why just imagine? 💭
After studying their copy and voice, I decided to create some social media posts and email content as if I were already working there:
Raise brand awareness
Adapt to their voice
Engage young adults aged 18-35
Reach the U.S. market
Action ✍️
Wrote Instagram posts with captions
Created newsletters to increase awareness and drive sales
Designed the posts using Canva
This was one of my favorite projects! I loved learning more about air up's brand voice and putting myself in their audiences' shoes 👟
Testimonials 🔎
We're in love with your social media posts and how you implemented Gen Z into them, dear Buse! This definitely made our day 😍! — air up
Email Marketing ✍️
👀 Seems impressive? Do you have a story to tell the world? Why not try it together? Promise, I won't bite 🌝Your checklist:
[ ] Send me an email → Mail
[ ] Send me a DM → LinkedIn
[ ] Book a slot to chat → @Whenever
[ ] Do it tomorrow → set a reminder 🔔
Like this project
Posted Jun 3, 2023
I fell in love with air up's voice, passion, and values and created these cheeky samples for them 💜
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