Unfair Media | AI Marketing Ads

Company: Unfair Media Role: Brief Lead & Marketing Ad Designer

At Unfair Media, a fully AI-powered marketing agency, I led creative briefs and designed performance-driven marketing ads using AI-assisted workflows for clients across legal and lifestyle industries. My role focused on translating business goals into clear creative direction while leveraging AI tools to rapidly concept, generate, and refine high-quality ad visuals at scale.

I collaborated closely with account managers and clients to define campaign objectives, audience targeting, messaging frameworks, and conversion goals. From there, I guided the creative strategy and produced AI-developed ad concepts optimized for social media, paid advertising, and digital placements. Each design was tailored to the client’s brand voice, whether that required a polished, authoritative look for law firms or a modern, lifestyle-forward aesthetic for consumer brands.

Beyond execution, I ensured brand consistency across all AI-generated assets, tested multiple creative variations, and iterated based on performance insights. This approach allowed us to deliver fast, scalable, and data-informed creative while maintaining strong visual standards and driving measurable results for client campaigns.