Digital Brand and Marketing Management for She's Graced

This video highlights my work as the Digital Operations Manager for She's Graced, demonstrating my expertise in digital brand and marketing management, robust business backend setup, and comprehensive funnel setup and management, alongside launching and developing comprehensive digital brand assets.

Logo & Brand Identity Suite: A glimpse into the custom brand identity developed, including the color palette, primary, and secondary logos that established a unique visual foundation for the business's marketing efforts.

Website Development Showcase: A full walkthrough of the user-centric website designed and built, serving as the central hub for the brand's services, resources, and community engagement. This forms a critical part of the business backend for content delivery and client interaction. It includes sections on education for women, a free resource library (The G.R.A.C.E.D Collection), testimonials, and blog integration.

Branded Digital Assets & Marketing: Examples of branded social media templates and digital product development (like checklists and worksheets), showcasing consistency across various online platforms crucial for digital marketing management and funnel entry points.

Apparel Development: A look at the branded apparel, demonstrating the extension of the brand identity into physical products and diversifying business backend offerings.

This project underscores my ability to strategize, design, and implement a cohesive digital ecosystem that supports an organization's mission and engages its target audience effectively. From initial concept to live execution, I was instrumental in bringing this brand's vision to life across multiple digital and physical touchpoints, including the foundational funnel setup and management to drive engagement and conversions.