I wrote a blog post for a fitness influencer who had just started his website and needed help building content. He wanted to publish articles and guides that stressed the importance of building a fitness base first. His brand revolved around the idea that the fitness industry has become convoluted and messy.

I have a background in the fitness industry as a personal trainer and boxing fitness coach, so I decided to write an article that outlines the benefits of bodyweight/calisthenics training. I also wanted to make sure that anyone reading understood the client's philosophy about simplicity and rejecting the norms of the fitness industry so I wrote how calisthenics was an exercise that encompassed those ideologies.

It was a lot of fun to combine both fitness information and philosophical narration together to create an article that was unique to this influencer's platform!