Freddie Mac Multifamily

Uri Bombasi

User Researcher
Product Designer
Invision
Sketch
Storybook
Freddie Mac
Informed XP
Freddie Mac Corporate Branding and Communications
Freddie Mac Corporate Branding and Communications
2023 Update: The experiences I designed in MyOptigo were utilized to land the single largest transaction in Freddie Mac Multifamily history.
Freddie Mac's Multifamily Division has been undergoing a Digital Transformation to modernize legacy systems and create a cohesive experience for multifamily loan transactions within Freddie Mac's Multifamily platform, MyOptigo. About 12 Agile Development/Product Teams were created for the Digital Transformation. Our centralized UX Team of 6 supported all of these product teams to design intuitive and delightful experiences that enable and empower users to focus on what is important.

My Responsibilities

UX Research + Strategy

Collaborate with stakeholders, product, engineering, development, and architecture to define user needs, prioritize features and align efforts
Lead discovery and exploration efforts for epics, stories, and tasks (could include journey mapping, user flows, wireframes, prototyping, information architecture, content strategy, workshop facilitation, etc)

Usability/User Testing

Facilitate moderated and unmoderated testing for multiple product teams to iterate on designs
Compile insights and documentation + deliver/present findings and recommendations to stakeholders and product teams

Visual and UI Design

Design user interfaces that are backed by UX-related laws, principles and heuristics
Utilize Freddie Mac's Multifamily's Design System, OneRoof, toward consistent platform design
Spec designs for handover to development

Design System

Contribute to the success and impact of the design system through team collaboration and dedicated design system meetings/working sessions
Assess the need for new components and/or patterns to be added to the system (and propose design direction to be implemented)

Evangelizing Design

Monthly UX Showcase to present on current work-in-progress and other various UX topics to an audience of around 80+
Present during Lunch and Learn sessions around various topics (i.e. user testing and tooling)

Leadership + Project Management

Cross-functional team leadership and mentoring junior designers
Build and maintain relationships with product teams
Facilitate communication and manage expectations related to goals, requirements, and delivery
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