Social Media Manager | Pambo
Lead strategist for Pambo’s presence across TikTok and Instagram. I produce high-fidelity 3D visuals and behind-the-scenes content that showcases the brand’s artisanal process and "decorative" ethos. Responsible for the full content lifecycle from monthly calendars to influencer collaborations. I ensure the brand voice remains sophisticated, culturally rich, and authentic. Using data-driven insights from Metricool, I optimize campaigns to drive online sales and foot traffic, positioning Pambo as a global leader in high-end, afro-inspired lifestyle fashion.