Ohana is a dynamic digital platform offering hundreds of online courses and challenges in English, arts, dance, and more! Designed to captivate and inspire children, the platform’s mission is to make learning engaging and accessible.

To create a brand identity and user interface that resonates with kids while being intuitive, fun, and gender-neutral. The platform needed to offer seamless navigation, allowing young users to explore and engage with diverse courses effortlessly.

As the designer, I conceptualized and developed a playful and inclusive brand mascot, Rex—a friendly character designed to appeal to both boys and girls. Rex became the face of the platform, embodying its vibrant and approachable personality.

For the user experience, I conducted extensive research into market trends and digital learning behaviors. This research influenced the design of an intuitive explore page with easy navigation tailored for children. I incorporated detailed filters in the classes and challenges section, enabling kids to quickly access their favorite activities.

Ohana now stands out as a visually engaging and highly functional platform, empowering kids to learn and grow through interactive courses and challenges. With its friendly mascot and thoughtfully designed interface, Ohana has become a hub for fun and accessible learning.