Logo design for Santa Marina,

Logo design for Santa Marina, a Los Angeles swimwear brand with a Brazilian soul - freedom, nature, and environmental awareness built into every collection. The brief called for an identity as light as the sea and as firm as the purpose behind it. I designed a logo that conveys fluidity and strength, inspired by the energy of the ocean, extended into brand applications: product labels, shopping bags, and packaging. For a sustainable swimwear brand, color already tells part of the story - green entered the palette as nature, freshness, and connection to the ocean.