Here's the thing about economies of attention: behavior dictates sequence, and sequence dictates output. I converted brand messaging into two formats:
UGC-st...
Here's the thing about economies of attention: behavior dictates sequence, and sequence dictates output. I converted brand messaging into two formats:
UGC-style video (raw, human-centered)
Static image converted to video (designed, motion-driven)
Different behavioral triggers. One taps into parasocial trust. The other leverages visual momentum. Both create different sequences in how audiences process information.
This is how I apply INFLOIX™, my proprietary method that focuses on behavior, sequence, logic, and output to build attention economies.
Which one would you choose for your brand? (And more importantly, why?)