SOTO — Brand Identity & Creative Direction for AI Wearables by Dane KowachekSOTO — Brand Identity & Creative Direction for AI Wearables by Dane Kowachek

SOTO — Brand Identity & Creative Direction for AI Wearables

Dane Kowachek

Dane Kowachek

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Posted Oct 13, 2026

Developed a distinctive brand identity for SOTO, an AI wearable concept, combining strategic positioning, futuristic art direction, and product visualization.