Experienced UI UX Designer with 15+ years of leading cross-functional teams to create user-centered digital experiences. Skilled in every phase of the design process, from research and prototyping to UI design and usability testing, with a focus on delivering designs that meet both user needs and business goals.
UX Leadership: Led a multidisciplinary team of UI/UX designers, researchers, and content strategists to deliver innovative, user-centered healthcare solutions.
Standards & Processes: Established UX design benchmarks, protocols, and metrics, ensuring seamless coherence across platforms and products while effectively measuring design impact.
Research-Driven Design: Collaborated with researchers to leverage surveys, interviews, and usability tests, transforming insights into actionable design decisions.
Strategic Analysis: Conducted competitive analyses and heuristic evaluations to identify opportunities for enhancement and foster innovation, while producing essential deliverables such as journey maps, wireframes, and visual designs to craft seamless and intuitive user experiences.
Cross-Functional Collaboration: Worked closely with product managers, engineers, and stakeholders to prioritize, ideate, and implement interactive designs that elevated UX standards.
Team Management: Optimized resource allocation, mentored team members, and consistently delivered high-quality projects within deadlines.
Certifications:
2023
Certified Usability Analyst (CUA™) - Human Factors International
License Number: 2023-8933 - Certificate Link
2018
Interaction Design Foundation
Human-Computer Interaction (HCI) -Certificate Link
User Experience: The Beginner’s Guide - Certificate Link
2014
Google Display Search Certification - Google
Advanced Digital Marketing Certification - Learn Pact