La Maritxu: a flavour launch
Tyler vdB
La Maritxu: a flavour launch framework, +1,457% reach
One framework, reused for every flavour drop. Social, email, and in-store, run from one plan.
La Maritxu launches new flavours regularly, and every launch was being built from scratch.
We built one framework instead: a repeatable content plan covering the run-up, launch day, and the week after, with the same beats every time and only the flavour changing.
Delivered: social content across reel and static, launch emails, and in-store collateral. Reach rose 1,457%.
"Thank you for your creative launch campaign. All the content you've produced has shown your ability to truly understand our brand." Lucia, Owner, La Maritxu
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Posted Sep 5, 2026
La Maritxu: a flavour launch framework, +1,457% reach One framework, reused for every flavour drop. Social, email, and in-store, run from one plan. La Maritx...
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Timeline
Mar 21, 2025 - Jan 5, 2026
Clients
La Maritxu
