Du - Packaging Design
Jordan McKee
Verified
Primary logo & Photography
Logosuite & Branding, with Photography.
Brand pattern
Print Design
Packaging Design
Packaging Design
The packaging design for Du was inspired by the bright, popping colours of the early 2000s. The aim was to create a bold, unique and eye-catching packaging design that would stand out on the shelves as well as in people's homes.
Product label design
As well as packaging, we worked together on the label design of a new water-based lubricant for the brand.
Website Design (Shopify)
I collaborated with Du on their website design for several months. The team felt that their current website was too juvenile, and they wanted a more mature and attractive look to match the rest of the branding.
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Posted Feb 24, 2024
Du reached out to me for a rebrand in 2022. Since then, we have worked together on multiple projects, including packaging/print designs, web design and more.
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Timeline
Nov 20, 2024 - Ongoing
