I follow a clear 4-step

I follow a clear 4-step process designed specifically for selling into the nonprofit and global health space:

Research — I build targeted ICP lists and identify the right decision-makers inside nonprofits, INGOs, and development agencies. Not just names, but the right contacts who actually influence buying decisions.

Craft — I write personalized cold email sequences using language that resonates with mission-driven buyers, referencing results frameworks, program impact, and sector-specific priorities rather than generic sales copy.

Outreach — I execute multi-channel outreach via email, LinkedIn, and cold calls to qualify leads and move them through the early stages of the pipeline.

Book — I secure discovery calls and track all activity in HubSpot or GoHighLevel so your pipeline stays clean and visible.

This process is built on years of insider knowledge of how nonprofit decision makers think and what messaging actually breaks through their inbox.