Research Project

Marseilles DeLucia

Project: Ethical Marketing Policy on Unhealthy Products (HR Training Format)
Developed an HR training session for a company to address the ethical marketing of unhealthy products, tailored to the organization’s unique culture, values, and target audience of McDonald's.
Objective: Establish a responsible marketing policy that aligns with the company’s mission and ethical standards.
Training Format: Presented as an HR training session for stakeholders, offering a structured overview, policy justification, and prepared responses to anticipated questions.
Social Responsibility Focus: Integrated considerations around ethics and social impact.
Deliverables: Comprehensive HR training script, policy outline, stakeholder Q&A, and full reference documentation.
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Posted Nov 8, 2024

Developed an HR training on a responsible marketing policy for unhealthy products, aligned with company values, including stakeholder engagement and FAQs.

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