We can talk about wealthy groups in Africa without the Metl group.

The Mo Foundation is a charity organization that is a branch of Metl group it aims to provide better social services such as health care and education for those in need.

COLLABORATION PROCESS.

I discussed with the director of the Foundation on how we can improve the social media visibility and clear strategies on how its content could gain more attention in the social media platforms together with the sample content such as better you tube thumbnails, better graphics and better video editing for its Instagram reels

I began by conducting a through audit of the client's current social media profiles to evaluate their branding, content and engagement strategies. I then analyzed their target audience and similar organizations to identify gaps and opportunities.

Based on this assessment, I developed a tailored strategy that included content recommendations, engagement, tactics and growth strategies.

The strategy included engaging with audiences in the comment section to boost engagement, incorporating trends in the content, using relevant celebrities to boost the popularity even to those with less internet access and designing graphics that matched their style and relevancy for meaningful connections with their community.

I also helped in managing the social media so as to provide clear instructions on how improvement can be done.

I designed proper you tube thumbnails and social media posts that were eye catching and easy to understand.

PROJECT RESULTS.

The client was greatly satisfied with the work and the social media presence of Mo Foundation greatly improved to 202K Followers on Instagram.

Finally, I provided actionable insights and a roadmap for implementation, along with ongoing support to track progress and make necessary adjustments