E-Commerce Brand | Scaled Ad spend to $450K+/mo

The Problem: This online store wanted to grow fast but kept running into the same issues:

Ads were getting tired quickly (creative fatigue).

Their costs to get new customers were going up.

Every time they tried to spend more, profit margins dropped.

They were already spending big but had no system to scale safely.

My Solution: I took over their Meta ad account and built a structure that fixed the leaks and gave them room to grow:

Reviewed their account to find wasted budget and missed opportunities.

Built new campaigns designed to bring in both buyers and leads.

Directed their creative team so ads looked fresh and matched their brand.

Set up smarter targeting and continuous ad testing to spot winners early.

Shifted more budget into the best-performing ads while cutting losers fast.

• Delivered a growth system the brand could keep running after handover • Sales return from ads improved up to 3.1x • Cost to get a new customer dropped by 42% • Scaled best ads from 5-figure spend to $450K+ per month without losing performance

The Key Lesson: Big ad budgets don’t mean big results. Without a clear system, scaling just burns money. With the right setup, even massive budgets can stay profitable.

If you’re already spending heavily on ads but struggling to grow profitably, let’s connect — I’ll help you scale safely without wasting budget.