The SURGE Live Artist Series is a multi-month experience designed to empower emerging and established artists through education, community, and creative activation. My role was to develop and execute a seven-month social media campaign that not only promoted each monthly session but also built a cohesive narrative that strengthened the SURGE brand and kept the audience engaged from beginning to end.

Build consistent online visibility for the SURGE Live Artist Series

Create momentum leading into each monthly session (Discovery, Building, Branding, Connecting, Prioritizing, Sales, and Growth)

Celebrate artists in the community and highlight their progress

The campaign aesthetic blended bold typography, vibrant color palettes, and clean layouts that reflected SURGE’s identity as a space of expansion, activation, and personal power. Each month carried its own theme while still belonging to a unified system of visuals and messaging.