Pie — Reimagining Wealth, One Investment at a Time

Posted Oct 12, 2026

Pie is a modern wealth and investment platform designed to help people manage their money, invest with confidence, and make better financial decisions. As the UI/UX Designer, I worked across key parts of the product experience, including investment portfolios, cash management, investment advisory, wealth goals, transactions, KYC, security, and account management. My focus was on simplifying complex financial information and turning it into clear, guided experiences. I worked on user flows, information hierarchy, portfolio experiences, recommendations, empty states, loading states, error states, and important actions to help users understand what is happening and what they should do next. The goal was to make wealth management feel less complicated and more approachable, while giving users the information and guidance they need to make confident financial decisions.