Vinto - Financial Management Platform | Visual Identity

Vinto 

Deliveries: Brand Design, Brand Strategy, Illustrations, Ui Directions

The Brand

EN.

Vinto is a financial management platform designed to simplify and enhance the lives of its users. With a modern and intuitive design, the brand targets young adults seeking hassle-free financial control. Its purpose is to help people achieve security and clarity in their finances, promoting peace of mind for future planning.

The Strategy

EN.

For Vinto's branding, the strategy focused on crafting a visual identity that conveys trust, simplicity, and accessibility. The approach combined modern, hyper-realistic visual elements with a color palette derived from the main matrix #56f2df, offering an innovative and friendly tone. Messages and slogans were carefully designed to resonate with the target audience, emphasizing the brand's purpose.

The Illustrations

The illustrations play a central role in Vinto's visual identity. Scenes depicting everyday situations and interactions with the app were created. These images reinforce the concept of financial tranquility and were designed to establish an immediate connection and resonance with the audience.

The UI Directions

To complement Vinto's visual identity, UI design elements and graphics were created to guide the application's visual direction. The focus is on simplicity, intuitive navigation, and visuals that highlight the brand's colors.

Let's Work: Contact Here

•

Project: Vinto Industry: Fintech | App | Tech Country: Brazil Deliveries: Brand Design, Brand Strategy, Illustrations, Ui Directions • Follow Me: Instagram | Linkedin Website: www.dhyogouveia.com.br