In 2022 lead all things design at the custom embroidery start-up Skecc. I played the key role in all aspects of Graphic and Web Design, E-commerce, running Meta Ad campaigns and Product Fulfilment. Authentic social media content occasionally surpassed 100,000 views producing a peak account reach of 1.7 million accounts, resulting in 4 digit revenue with in the first two weeks of launching.

I showcased my company’s products online by capturing and editing visuals of our garments. Using Adobe Photoshop and Illustrator I juxtaposed client pictures with the final products. This highlights the transformation and personalized touch of the garments we produce.

With Shopify I create a minimalistic and effective E-Commerce store enabling the customer to uplaod a photo and select where to place the embroidery within the purchasing page. I ran Meta Ad Campaigns redirecting customers to our store page in one click.