SMK Brand Guidelines & Restaurant Branding
Maria Gasan
SMK (Smoked Meats Kitchen) – Dubai, UAE
SMK is a Smoked Meats Kitchen based in Dubai, known for its bold flavors and urban dining experience. They approached me to develop their Brand Guidelines and Restaurant Branding, aiming for a design that reflects an edgy, street-art-inspired aesthetic. The goal was to capture the essence of their location—Dubai’s vibrant urban district (akin to Soho)—by blending raw, artistic elements with a contemporary brand identity.
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Posted Feb 6, 2025
Developed brand guidelines and restaurant branding for SMK Dubai, crafting an urban, street-art-inspired identity that reflects its vibrant Soho-like district.
