Ognomy is a telemedicine platform that makes sleep apnea diagnosis and treatment more accessible. But while the medical side was strong, the user experience wasn’t keeping up.

Patients struggled with a clunky, outdated registration flow. The process felt long, confusing, and unintuitive - not ideal for a healthcare platform where trust and ease of use are critical.

📈 Smoother patient registration: The new UX/UI made sign-ups faster and more intuitive, removing friction that could have caused potential drop-offs.

🐑 Sheepa became a true brand asset: More than just a mascot, Sheepa was woven into the brand experience, making Ognomy’s presence more engaging, friendly, and human.

I analyzed the existing process and identified lack of UX/UI. Patients needed clearer guidance, so I restructured the flow for a more intuitive experience. As a result I've came up with faster, frictionless registration process that felt intuitive and effortless.

From the first sign-up to the first appointment, the path is now smooth. No confusion, no guessing.

After onboarding, users now get gentle guidance—what to do next, who to talk to, how to keep going. All clearly laid out and stress-free.

We redesigned the patient experience on desktop to be clearer, cleaner, and more encouraging. Important info is easy to find, and the interface feels less clinical and more caring.

I cleaned up the app’s navigation, reduced unnecessary steps, and made actions easier to take.

The mobile app patient flow was rethought entirely. Fewer steps, clean contrast, CTAs, simplifies logic. The experience now feels simple and supportive (even if you’re half-asleep) :D

The initial design was prepared quick for the MVP, but stayed like that for 2 years. The healthtech can be challenging, knowing how much essential data you need to provide to use the services. So when I got a chance, I've improved the flow and steps within not only brand consistency, but UI guidelines, making the process more pleasant. Below you can see the close ups on the improvements of patient registration flow, and how good UI can bring chaos to solid look and feel.

Thank you for getting right to the end :) Feel free to leave me a message, if you have a healthtech project that needs refinements.