Campaign Management - Kipps the New Half a Sixpence Musical

Roisin Finn

Brand Strategist
Social Media Manager
Content Creator
Canva
Instagram
X

Overview

As Public Relations Officer for the Galway University Musical Society I managed the advertising camapign for their production of Kipps - The New Half A Sixpence Musical

My Role

Social Media Managment
Posted regular feed and stories in the run up to the show opening
Ran a social media based competition to boost community interaction and reach of the page
Content Creation
Generated artwork for the production
Designed a souvenier programme / playbill for the production and proofread it to ensure a professional final product
Created countdown posts in the run up to the opening of the show
Generated press release for local print media
Collaborated on the generation of a promotional video for the production

2020

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