Social Media Managment - GUMS

Roisin Finn

Brand Strategist
Social Media Manager
Content Creator
Canva
Instagram
TikTok

Overview

As the most active society in NUIG ensuring an active and vibrant social media presence for the society is crucial to continuing the success of the organisation.

My Role

As Public Relations Officer I maintained and grew brand of Galway University Musical Society for a year including launching weekly video updates.

Content Creation

Created posters for weekly events.
Launched new weekly video series and starred, planned and edited this content on a weekly basis.
Created semester round-up video twice a year.

Media Campaign Management

Designed various media campaigns including:
2 musical productions
Online video workshops
These campaigns took various forms including
Promotional Videos
Posters
Newspaper Articles
Radio Interviews
Social Media Countdowns
Profile Picture Frames
Social Media Competition
The campaign for our main production in February of 2020 was nominated for 'Best Promotional Campaign' at a national level and won Best Promotional Campaign at the 2020 NUIG Socs Awards.

Merchandise

Designed and proofread a souvenir programme
Designed promotional apparel
Liaised with external vendors to ensure merchandise was of high quality
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