Case Study: BELLISSIMO AUTOMOBILE LIMITED– Brand Strategy Blueprint & Brand Identity Design ​

Project Duration: March 10 –April 21, 2025

About Bellissimo Automobiles Ltd At Bellissimo Automobiles Ltd, we’re redefining what it means to move in style, comfort, and coincidence. As a full-spectrum automotive solutions company, we specialize in everything that revolves around cars — from sales to swaps, rentals to repairs, logistics to luxury revamps. With a name that means “beautiful” in Italian, Bellissimo stands for elegance, efficiency, and excellence. Whether you're looking to buy your dream car, rent a reliable vehicle, revamp an old ride, swap for an upgrade, or get trusted repairs and maintenance, we’ve got you covered under one roof.

The main challenge was to develop a visual identity that captures the essence of innovation, luxury, and high-performance within the automotive sector. Bellissimo Automobile Limited needed a brand identity that reflected both cutting-edge design and elite craftsmanship to stand out in a competitive market.

The new identity positioned Bellissimo Automobile Limited as a premium automotive brand with a focus on innovation and sophistication. The cohesive brand system helped establish trust and recognition among clients and partners, and set the foundation for a strong visual presence in both digital and print communications

After launch, Bellissimo saw improved clients trust, more consistent walk-in traffic, and professional recognition from industry partners. Their revamped identity positioned them as a serious, all in one automotive solution brand in Nigeria.