Seamlessly tracking physical activity

Sarah B

UX Designer
Product Designer
UI Designer
Figma
Maze

The product

Activity Tracking on CaféWell web & mobile product

My role

Lead Product Designer

The challenge

😔 With a multi-step process to manually log physical activity and an unclear user experience to connect and use wearables, user’s frustration impacted the overall number of entries logged on the platform costing users healthy activity as well as revenue from a business perspective for CaféWell.

The goal

🌟 Improve the user experience by streamlining the process of logging activity manually in both the present and past and clarify the status & data of any connected wearables to improve user’s morale of progress made and serve as encouragement to continue logging.

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